Dec 27 2008
Disney and the Holidays
So the holidays are coming to an end, and I keep wondering how much the Disney Corporation had influenced the holidays?, in the past 53 years. I guess a lot, and after my first year living fully 12 months in the United States I can say that the holidays wouldn’t be holidays without the seasonal movies from Disney.
It’s interesting to see every year the same Christmas movies and we don’t get bored of them because they have quality and they have a je ne se quoi that appeals to the whole family, I have seen Disney’s Christmas Carol like 275 times on television and I don’t get bored even I’m looking for the dvd and if today at Disney I find it I will buy it without hesitation, is clasical. Other idea that we got from the Disney Corporation is that Christmas is more magical at the theme park even… and between you and me, it is, for some reason going in the holidays or in New Year’s eve is spectacular, something that you only dream off.
Probably we had get an idea, a merchandise idea of how Christmas should be… but probably in a cynic position I would say that behind the religious parafernalia lays a powerful marcheting strategy that appeals to anyone.